May = Asian Pacific American heritage month

It's that time of year again, when both the USA and Canada commemorate the cultures and contributions of their Asian citizenry. Hooray!

We have 5 new Asian themed stories to share with you this season. We've reprinted children's books authored by Ying Chang Compestine and have redesigned them with new bilingual translations in simplified Chinese.

1) Boy Dumplings: A Tasty Chinese Tale
- illustrated by James Yamasaki

Set in old Beijing, this fun-filled romp follows the travails of a hungry ghost. Perchance he stumbles upon a boy who looks good enough to eat! However, the clever child convinces the ghost to delay his easy meal and instead make the more delicious (but more complicated) recipe of "boy dumplings."

2) then there are 4 stories in our series Amazing Chinese Inventions
- illustrated by YongSheng Xuan

The three Kang brothers, Ting, Pan, and Kùai, always seem to get themselves in a pickle. But using their wits and resources, they produce some of the world's greatest creations!

"Xuan’s colourful illustrations with their thick, bold outlines are eye-catching"
- CM magazine

a) The Story of Chopsticks 

The youngest child, Kùai never got enough to eat. Maybe he can he grab food right off the over, when it is too hot for others to touch...but how? Soon the entire Kang family is eating with sticks. But should the boys bring them to a big wedding banquet?

b) The Story of Noodles

It's time for Mama Kang to win the annual cooking contest. But when she leaves her three sons to oversee making her dumpling wrappers, look out!

Boiled strips of dough end up everywhere! Hmmm, but they do taste good. With no time to waste, the Kangs submit a new dish to the judges.

What will everyone think about their entry of... noodles?


c) The Story of Kites

Protecting the rice during the harvest is a full-time job! Whew!  Shooing hungry birds from their fields never stops. Ting, Pan, and Kùai wonder if there is a better way.

Perhaps they can figure out a way to fly in the sky and beat these birds at their own game. They do have some materials handy.

Ouch! Flying themselves may be out of the question. But maybe they can launch something else!

d) The Story of Paper 

These Kang boys need to pay more attention at school! So their teacher writes messages on their hands to show their parents. How embarassing!

If only their teacher could write on something else.

The brothers brainstorm and come up with an idea that may result in what becomes an indispensable school supply!

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Enjoy these tall tales and another month of celebrating Asian themes and adventures!

The prequel to Jurassic Park

Before the famous reptiles Tyrannosaurus Rex, Stegosaurus, and Triceratops existed, there was the Permian Era. In this span from 299-250 million BC, the terrible lizards were technically not considered "dinosaurs". But that doesn't mean they weren't always hungry!

So starts Dave Derrick's fourth storybook Play with your Food. Now an animator at Disney, Dave has created yet another fun, fascinating, and fully immersive adventure that kids and adults can both enjoy.

True to his track record of depicting charismatic animals (Sid the Squid; Animals Don't, So I Won't!; and I'm the Scariest Thing in the Jungle!), Dave populates this lost world with a rainbow of swimming, crawling, and flying beasts. But two in particular stand out...

The first is a little lizard called a coelurosauravus. Unfortunately it's timing is off, as it lands on the menu of a larger predator - the dimetrodon. Can the small fry convince the big cheese that it is better to play with your food? Remember that the law of the jungle is that it is the survival of the funnest!

Check out Dave's animated trailer and discover how these two cutups could teach Miss Manners what proper and practical etiquette really was...prehistorically! 

May is Asian Pacific American Heritage month... but still needs more diverse children's books

As you may know, the month of May commemorates the contributions and cultures of Asian Pacific Americans.

So it is notable that recently American publishers have recognized (again) that 90% of their children's books don't include diverse faces and themes.

A March New York Times article "Where are the People of Color in Children's Books?" rekindled the debate. The ensuing media coverage prompted New York publishers to form "task forces" to address the issue, get photographed doing so, and create Twitter hashtags - that's sort of like an interagency SWAT meeting without the guns or vans or deadlines. More concretely, School Library Journal dedicated their May issue to the topic of diversity.

There is nothing new under the sun, but the problem is real.

Capitalism is the wheel that drives industry. Superheroes, wizards, vampires, and female archers sell books. Publisher may wonder if Asians, Latinos, and Blacks buy enough books that feature characters like themselves. But it seems like publishing is even lagging behind TV and movies (which can't brag about their track records either) in including minority (soon to be the majority) actors. Even when you factor out the ubiquitous presence of Samuel Jackson, the boob tube is doing a better job than book publishing.

We founded Immedium in 2005 to address this very issue.

One-third of our stories (a dozen and counting) have been multicultural.  We've introduced Asian American characters in Tales from the Chinese Zodiac, Julie Black Belt, and Sora and the Cloud, who appeal to readers universally. This fall, we'll produce our first Spanish bilingual adventure with Liberum Donum, artists from Bogota, Columbia.

This week School Library Journal cited Sora & the Cloud in their culturally diverse book lis:

"An adventurous young boy takes flight on a friendly cloud in this delightful whirlwind of a daydream. The story is artfully structured, with reality turning to fantasy as Sora (a name that means “sky” in Japanese) climbs a tree and hops aboard a cloud for a whimsical journey above the city. His fanciful vision gently gives way to reality again when he drifts to sleep on the cloud and dreams of pleasures grounded in everyday life, like splashing in puddles and digging in sand at the beach. Sora’s airborne fantasy is charmingly depicted with a dreamlike palette of pastel colors. The San Francisco setting in combination with the bilingual text deftly shows the child’s Japanese American identity."
Therefore we celebrate the symbolism of May with you. We hope to continue sharing your journey of cultural exploration and appreciation.

New book: I'm the Scariest Thing in the Jungle!

David Derrick (www.davederrick.com) is a veritable creative font. A story artist at DreamWorks Feature Animation by day, he has contributed to the movies Rise of the Guardians, How to Train Your Dragon, and Megamind. But at the same time, he has been imagining new stories chock full of animals that have the same bubbly enthusiasm and curiosity that kids have.

In 2010, Immedium published Dave's debut storybook Sid the Squid and the Search for the Perfect Job, which recently got a glowing endorsement from the Picture Book Review.

In 2010, we produced Dave's 2nd tale Animals Don't, So I Won't!, which is now sold at venues such at the Los Angeles Zoo and Hogle's Zoo in Utah.

This year, we complete the hat trick with Dave's newest romp I'm the Scariest Thing in the Jungle! In the wilds of India, the Bengal tiger is the king of the land but the saltwater crocodile is the master of the water. What will happen when the kids of these two fearsome beasts meet? Well, this will make the UFC look like kindergarten playtime...let's get ready to ruuuuuuumble!

Earlier in September, we displayed our sample copy at the annual convention of the Association of Zoos and Aquariums in Kansas City, MO. As expected, it was a big hit among these professional animal lovers and we took a bunch of pre-orders! Now you too can get your own copy - this time autographed by Dave himself with a unique animal sketch and free postcard!

Enjoy the trailer which features Dave's expressive character designs and beautiful watercolors:

Meet Dave as he reads at stores and museums throughout Southern California in October and Utah in November.

Happy Asian American Month

As you may know, May is America's annual month to commemorate the heritage and contributions of Asians and Pacific Islanders.

We at Immedium are happy to do so, since one of our publishing missions is to create more stories with Asian American themes and characters.

On tap is our upcoming September sequel in our series Julie Black Belt. The first story, The Kung Fu Chronicles launched in 2007 and readers have been asking for a follow up ever since. We are finally pleased to oblige them!

Julie is a girl that kids relate to - like any child, she wants to do well and learn new things but discovers that life is full of experiments, trials, and errors. Ultimately Julie understands that challenges require her to open her mind, revise her expectations, and grow with her body.

The notion of kung fu centers around practicing a discipline and honing one's skill. Though it normally is discussed in relation to sports and physical activity, kung fu really is about any endeavor one would want to improve in. Seeing themselves walking in Julie's shoes, youngsters understand what she is going through and, by extension, reframe their own experiences.

Now in The Belt of Fire, Julie is gunning to earn her next belt - orange! She continues to admire her movie idol Brandy Wu, a martial arts superstar. Julie starts watching Brandy Wu's latest adventure on DVD, but soon observes her heroine's success getting stifled by a mysterious stranger. But life starts to imitate art, as Julie discovers that a new kid in town has enrolled in her kung fu class. And her teacher Mr. Fong (aka "Sifu") may think he is better than her!

The amazing illustrator Charlene Chua has returned to draw Julie. We look forward to entertaining young and older martial artists with Julie's continuing adventures!

New 2012 book catalog

We've added 4 upcoming titles for your viewing pleasure!

Three are scheduled for publication in Fall 2012:

1. Justin Time: The Pancake Express by Brandon Scott (September).

This is a new series, adapted from episodes from the TV show of the same name, which began airing in the USA on PBS Sprout in April, and will broadcast on the Disney Channel in Canada in September. Watch a clip at www.justintime.net.

2. Animal's Don't, So I Won't by David Derrick (September).

This is Dave's 2nd story. His debut storybook was the humorous Sid the Squid and the Search for the Perfect Job.

3. The Treehouse Heroes, written by Phil Amara and illustrated by Alina Chau (October).

This original adventure is like an Asian version of The Teen Titans :) - penned by a veteran comics scribe and brought to colorful life by a popular professional animator.

Then the fourth will ring in the new year 2013:

4. The Year of the Snake, 8th in the Tales from the Chinese Zodiac series, written by Oliver Chin and illustrated by Jennifer Wood.

Peruse our catalog on the comfort of your own computer screen and download the Acrobat PDF.
http://www.immedium.com/products/immedium2012catalog.pdf

August means Attaboy!

Yes, we try to blog every month that begins with "A". No, seriously folks, we have a brand spanking new book out...so here goes.

This picture is worth at least 100 words. The other 900 and change you can find inside the covers of You Might be a Monster and Other Stories I Made Up. Attaboy surely has made more than his fair share of tales which collectively break the expectations of what a kids book is.

For one thing, when have you read a book with a couch of contents?

Secondly, name a children's adventure that had at least a dozen monsters you hadn't seen before?

Thirdly, when have you seen a dustjacket that can wrap around from the inside out?

Don't get me started buddy. You get the idea. Anyhoo, you'd definitely get more than your nickel's worth as you confront a riot of color, characters, and poems, chock full of brio and moxie from a certifiably wild brain.

Attaboy is definitely a rule bender, as you can tell from his recent author photo. As you may know, he co-founded Hi-Fructose magazine with his partner Annie Owens. This pop "cult" periodical showcases like-minded artists who push buttons and envelopes and other drawing implements around to create genre-bending and innovative art. Their latest issue #20 has instantly sold out.

Recently Atta kicked off San Diego Comic Con with his new book and now is slinging couplets at lucky readers up on down the California coast. Catch him in the coming weeks at:

August 5th at Dragatomi, Sacramento, CA

August 6th at The Escapist, Berkeley, CA

August 7th at SF MOMA, San Francisco, CA

August 11th at Meltdown Comics, Los Angeles, CA

August 12th at Sweet Breams, San Mateo, CA

August 13th at Books Inc., Alameda, CA

Atta will even give away a rare "heat-seeking" glow-in-the-dark ASTRX at the SF MOMA!

This will undoubtedly make more monsters out there, hungry for more offbeat humor and off-the-wall illustrations. As Publishers Weekly recently reviewed:

"Artist and toy designer Attaboy pairs flippant humor with page-popping digital cartoons in this collection of monster-themed poems....Readers should be drawn toward the subversive, macabre tone and lurid, Cartoon-Network-on-acid illustrations..."

Catch our Welcome to Monster Isle story time at MOCHA

If you're in Oakland, California tomorrow (Saturday, June 6th), visit the Museum of Children's Art downtown (www.mocha.org) at 1 pm and enjoy a fun story time. Author Oliver Chin will read Welcome to Monster Isle and kids will make their own monster in an arts & crafts activity afterward.

The picture on the left captures the book's artist Jeff Miracola next to his furry buddy the Yowie, who is one of the creatures featured in this wild adventure.

While you're at the MOCHA, enjoy the current gallery exhibition "Once Upon a Time: Children's Book Illustrators Then and Now." This popular annual exhibit features the current work of children’s book illustrators alongside works created by the artists when they were children! Naturally Jeff is one of the participating artists and has contributed the drawing on the right: he was 10 years-old when he created this Unicorn and Rainbow piece.

This show inspires kids to keep drawing and being creative, just like pros such as Jeff.